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When marketing campaigns go wrong - volume 3
Every company wants to attract peoples attention for their products and services with their marketing campaigns. Sometimes their ideas...


Marketing done right series: Virality of Beats by Dre
Beats controls some 70 percent of the headphones market, thanks to lightning-fast marketing and a smart grasp of pop culture. In six...


New face of media is YOU - unleash your creative potential
Fake news craze We have talked a lot on our podcasts about impotence of media literacy of individuals in this modern day and age of ever...


When marketing campaigns go wrong - volume 2
Big companies have big marketing budgets and big expectations from marketing, but sometimes even the big ones fail so spectacularly that...


When marketing campaigns go wrong - volume 1
Most of the time marketing campaigns run by major companies work exactly like they are supposed to, but sometimes you have to ask...


Completing the 15 books challenge
Motivation behind the challenge In 2019. I started my dream - followed my entrepreneurial spirit and made my very own company. The stars...


The Internet of Things (IoT)
Let us dive into the rabbit hole that is known as The Internet of Things (IoT). Long gone are the days of Bluetooth, the penultimate...


A marketers guide to Meme marketing
Keeping up with the trends In the era of so many ads all over the internet no wonder humans evolved so called banner blindness where we...


The Truth Behind Brands
Brand isn't just a company logo, branding isn't just paying an artist to design you a logo, branding isn't just visual and tangible,...
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